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How to Attract More Clients, Help Them Overcome Physical Challenges, Have Them Gratefully Refer Their Friends, And Have Them Stick With You For Life!
It's The Future of Yoga - Now You Can Ride The Wave. Hi everyone, it's Sara
Varona.It's no secret that most yoga teachers struggle to make a living. In fact, years ago, my father told me I'd never survive as a yoga teacher. (I remind him of that every time I pick him up in my BMW convertible.) I mention my father because he introduced me to body work at a very young age and taught me the secrets of how to listen to a person's body. It is those secrets that have lead me to create an entirely different style of restorative yoga unlike anything you might find in a book or DVD. And, it is this very approach to working with my clients that has fueled nearly every client I work with to not only double their weekly sessions, but stay with me for life and refer every person they care about. Please allow me share with you my secrets to attracting clients and holding on to them long-term. My clients are passionately loyal and never stray even when I travel for yoga retreats or on business. I regularly ask my clients if they would like to work with another teacher while I'm gone and the answer is universally, "no!" Now, I'd like to show you how you can do the same thing and tap into the fastest growing segment of the yoga market. 76 Million Baby Boomers Need You Now! The baby boomers have hit middle age and their bodies are showing the affects of years of sitting behind desks, using computers, or standing on their feet for eight hours a day. These clients are in pain and hurting. They've tried traditional medicine and may have been recommended for drastic surgery. This may be the first time they discover they are aging and their muscles are becoming much tighter than when they were young. They may have little or no body awareness outside of the pain and discomfort they are experiencing. They are paying the price for decades of ignoring their bodies. Something inside of them (or perhaps a friend) has suggested they try yoga as an alternative. Getting Rapid Results Time and again, when I consult with a prospective client on the phone, they intend to work with me just once a week. They may even complain that my prices are too high or that they can't afford my services. But they will all generally agree to experience yoga one time. At the end of the first session, they eagerly want to know when we can work together next and how often they can see me. (I have one client who not only wants me to see her every day of the week, she wants me to see family members multiple times each week as well.) What Makes The Difference? Judith Lasater describes her collection of restorative poses and restful and relaxing. These poses get results but they take long periods of time for the body to shift and adjust because they are passive. On the other hand, the restorative yoga that I do is a combination of active and passive poses that lead to rapid transformations for my clients. They generally experience deep changes in the very first session. Report From The Field: Stacey's Story Stacey and Ron are a couple who began seeing me after a referral from a friend. They began seeing me just one time a week. At their request, I now see them four times a week. Stacey didn't enjoy her first sessions of yoga but knew immediately it was what her body was missing. As soon as she began to feel the benefits from our sessions, she eagerly looks forward to our time together. When I began to see Stacey, she was in agony because of shoulder pain stemming from a rotator-cuff injury. Now, her shoulder has healed and she has full range of motion with no pain. She could only lift her arm half-way when we started; now she can lift it all the way. Stacey was unable to sit on the floor for any length of time when we began our work together. Today, she comfortably sits on the floor and can play with her grandchildren for up to an hour with no discomfort at all. Report From The Field: Ron's Story When I began working with Ron, he was very stiff and tight in his back, his shoulders, his hips and his hamstrings. He had difficulty getting up and down from the floor. To make matters worse, he had to stop playing golf which was his favorite past time because of back and shoulder problems. In short, he was a mess. At one point, his body gave out on him and had severe pain in his legs. He could barely walk and saw a bleak future for himself as an invalid. As a results of regular yoga sessions using the unique style and combinations of active and passive restorative poses, Ron can walk again without pain, lift his arms higher than he was every able to before, and spring up standing from the floor. My work with him on his upper body has increased his flexibility to the point that he is back on the golf course and having the time of his life. He has completely fallen in love with yoga because it has given him back his life. At the end of a session Ron usually remarks as he escorts me to the door, "Wow! You've completely relaxed me and I feel amazing." Harlan's Amazing Discovery All of you are
familiar with Harlan, my client and business partner. What you probably
don't know is his passion for collecting yoga books.
One day he called me all upset. "Sara, I can't find what you do in any yoga book. You have got to share this with the other yoga teachers." "It could be the one thing that is keeping them for financial success. They worry about constantly finding clients. You don't have openings on your schedule for new clients." Understand This Key Point Most of my clients are in their forties and fifties. They are used to having medical insurance pick up the tab for physical therapy or chiropractory work. But no medical insurance pays for yoga. And my clients willingly pay for my services. I've made as much as $3500 a week teaching my unique style of yoga. And now I'd like to show you how to do the same...
Picture This... Jump start your day with an invigorating morning flow session on the beach where you'll experience my unique style of Vinyasa - a blend of Iyengar, Ashtanga, Hatha, and Shiva Rea’s dynamic flow. After a relaxing lunch, you can wander the beach just across from our hotel. Swim, body surf, and work on the perfect tan. And if the beach isn't your style, there's the Everglades to explore by airboat just a short ride away. Late afternoon: You learn experientially how to structure and deliver a my unique combination of active and passive restorative poses.
On alternate days, you’ll focus on
hands on yoga adjustments so you’ll be able to work with clients and
lead them comfortably and safely deeper into their own practice. The
more hands on adjustments you make, the more popular your teaching will
become One source of income I'll share with you is how to conduct restorative workshop that will enable you to share your new gift with a room full of eager participants. \With ample opportunity for partner work, you’ll have hands on experience in guiding a workshop through the most significant poses for restorative yoga. Evening For Fun and Profit Each evening will bring something new. One night, there may be a trance dance under the stars where you'll move your bodies and a free flow of Shakti energy. On another night, you'll participate in a marketing discussion of how you can take your new skills and use them when you return home. And I'm not leaving anything to chance. I'm going to give everyone who participates a complete marketing kit including flyers, advertisements, text for your website, and my famous welcome book which I give to clients before their first session. This seminar is aimed at teachers who would like to expand their knowledge of restorative yoga as well as deepen their familiarity with hands on adjustments. But you don't need to be a yoga teacher to attend. You can bring friends or spouses who might benefit from the healing poses. Join Me At My Yoga Retreat! On August 7-10, I'd like
to invite you
to The sights and sounds of the ocean across the street will relax your mind and your soul and enable you to open your hearts to new possibilities. The gentle sounds of
the surf, the relaxed I want you to know I've selected a site that's just right. There are dozens of restaurants just steps away from the hotel catering to every taste. (And a huge Whole Foods is a ten minute ride away for those who rent a car.) And everything you need to learn my Restoraflow techniques and go home and begin building your practice is included. You will receive a certification in Restoraflow Level I techniques and 12 hours of continuing education approved by the Yoga Alliance. It's the perfect balance of learning and fun and I always believed that's the best way to learn. Here's What A Typical Day Looks Like 6:45-7:30 AM Meditation - either guided meditation overlooking the ocean or your own mindful walking meditation along the beach or on a pier extending out over the water setting your mind and your intention for the day to come. 7:30-9:00 AM Breakfast - wholesome meals to start your day. Take a walk on the beach, swim, or read your favorite book on yoga, meditation, or business building. 9:30-11:30 AM Vinyasa Flow Class with Sara. No matter what level of yoga you are on, Sara will encourage you to go deeper into your own practice. 12:00 noon - 4:00 PM Lunch, free time to swim, surf, explore and relax. (Surfing lessons and equipment are available at a modest additional cost. These are not California waves but you'll still have a good time.) 4:30 - 6:30 PM Restoraflow Session You learn how to assess clients and build sessions specifically for their needs. You'll be using props and straps in creating your own poses. There will be lots of partner work. And if you really want a challenge, you have my permission to put Harlan into any pose you like! ;-) 6:30 - 8:30 PM You've earned your dinner. Chat with new friends and discuss what you've learned. Plan out your marketing campaign for when you return home. 8:30 - 9:30 PM Your free time or join us for a trance dance, sunset meditation, walk on the beach or just relaxation. As you head to bed, your mind and body experience that state of growth. Okay, But What Does It Cost? The most important factor for me in planning this retreat was to make it affordable. It's one of the main reasons I picked Florida because the airfare is so reasonable during the summer. (If you want a room mate, just let me know and we'll see if we can match you up.) The price for my Restoraflow retreat is just $275 for 4 days. Make sure you fly in on Wednesday night because we start bright and early Thursday morning. We'll have our closing ceremony around 3PM Sunday so you can catch a flight home that evening. It includes your yoga sessions as well as your marketing sessions and all the materials you'll need to build your restorative practice. It does not include the discounted hotel rate, meals, or transfers from the airport. (Fort Lauderdale is the closest airport.) And before I forget, it includes the beautiful sunrises and sunsets on the beach. And because I am 110% committed to your success I'll give you a private number where you can reach me following the retreat so I can answer your questions about your Restoraflow business. And for three months following the retreat we'll get on the phone for regular conference call follow-ups so you can achieve your highest goals. Once again, the first 10 to sign up get our complete marketing kit on DVD for free. There are more than a dozen DVDs in the set. It has everything you need to build your yoga business. Here's the sign up link:
I'm thrilled and excited to have you join me at this retreat in Deerfield Beach. If you have any questions at all about this retreat, you can contact me at 561-395-7400 and I'll get back to you as soon as I can. In addition, in the rare circumstance that Paypal doesn't agree with you, you can call Sandra at 561-395-7400 and she'll process your payment by credit card. I'm going to spend every ounce of my energy and strength to make sure this retreat is spiritually, physically, emotionally, and financially rewarding for you. Namaste, Sara Varona
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