Weekly Newsletter

Attracting More Clients During The Summer

There are two times a year when clients wander away. One time is in December when their minds are totally focused on Holiday parties and family celebrations. The other time has just begun.

It's summer. Your clients are on vacation, traveling, or have a thousand things on their mind other than yoga.

Now is the time for you to innovate your marketing for the summer. Here are some concrete suggestions:

1. Post to Craigslist at least twice a week. Be diligent about this. Yes you may get a client or two from random posts but you grow your business by posting like clockwork.

2. Contact past clients and reactivate them. Drop them a post card. Invite them to do yoga on the beach at sunrise or sunset. This can instantly solve your summer slow down.

3. This is the time to ask for referrals. As Rabbi Hillel said, "If not now, when?" Or as Harlan says, "If not when you need the money, when?"

4. Recognize that lots of people travel during the summer. But also recognize you may find a lot of people passing through YOUR area. Reach out to them. They may miss their own yoga teachers and practice. Be open to them. Not only can you find new clients, you may find new friends as well.

Here's a Craigslist Ad you can run...

Subject Line: Instant Stress Eraser

The economy is in the dumps. Gas prices continue to shoot upwards. Your kids may be off from school and driving you up the wall.

It's summer. It used to be vacation time. If only you can take a vacation from stress.

Now you can. Right now while you read this post.

Sit up straight and take a deeper breathe than you normally do. Hold it for a second or two, and let the air out with a sigh. Go ahead. No one will notice.

Now, do it again. Take a deeper breathe than before. Hold it for a moment or two and just... let ... it ... go.

Most people tend to breathe very shallow in their chest. Shallow breathing promotes stress and tension. Deep breathing melts it away.

In a few minutes of deep breathing, you can actually eliminate all stress and tension, lower your blood pressure, and instantly gain a lot more positive attitude.

My name is FIRST LAST and I teach yoga in TOWN. Forget what you've heard about yoga. You do not have to twist yourself into a pretzel to do yoga. It's for everyone. Whether you are in shape or not.

And the benefits are immediate.

It's summer so this is the best time to get started eliminating your stress with yoga.

I'll come to your home, office, or even your hotel and show you some simple techniques that will eliminate your stress. And with continued yoga practice, your stress will be gone for good.

Come visit my website at www.mywebsite.com or pick up the phone and call me at xxx-xxx-xxxx

If you'd like a review of your site in our newsletter, let us know!

Prices Slashed For Restoraflow Retreat

Because the price of gas has gone up so high, it has driven prices through the roof. Airfares have gone up as well. People have told us they wanted to come to the Restoraflow Retreat but the airfare made it to expensive. So Sara has decided to slash the prices for a one time sale. At these prices, you can't afford NOT to come.

Click the link to find out the new lower price:

Florida Restoraflow Retreat At Lower Prices

Where's Sara?

Sara is back from vacation and...

is sick and completely out of it. She has taken the week off to recover from vacation.

All of this means I'm doing my own yoga practice.

Have a great week!

Om Shanti Shalommmm,